The System
This isn't "figure it out as we go" coaching. It's a proven, structured system that takes you from confusion to your first paying clients—step by step, phase by phase.
There are a million courses, YouTube videos, and blog posts telling you how to start a business.
So why are you still stuck?
Because information without implementation is just noise. What you actually need is:
That's what this system gives you.
A structured, step-by-step system built specifically for first-time founders.
Battle-tested frameworks I've used to build my own business—and taught to 100+ founders.
Clear deliverables every month. You'll know exactly what you're building and why.
Sierra's Success System
Six focused phases. Each one gets you closer to revenue.
Your business plan, positioning, and go-to-market strategy.
Week 1: Deep dive into your vision, skills, and market opportunity
Week 2: Define your ideal customer and validate market demand
Week 3: Design your core offer and pricing structure
Week 4: Build your roadmap and set clear milestones
Marketing strategy and messaging that converts browsers into buyers.
Week 1: Craft your core message and positioning statement
Week 2: Design your content strategy and editorial calendar
Week 3: Write your sales page and lead magnet copy
Week 4: Plan your launch sequence and nurture emails
Getting clear on your message is where most founders get stuck.
Website, tech stack, and digital infrastructure that works.
Week 1: Build your website and landing pages
Week 2: Set up email marketing and automation
Week 3: Configure CRM, payments, and invoicing
Week 4: Connect analytics and test everything
Sales strategy, client onboarding, and revenue operations.
Week 1: Create your sales process and conversation framework
Week 2: Design onboarding flow and client documentation
Week 3: Launch outreach and start booking discovery calls
Week 4: Close your first clients and deliver value
Operations, systems, and automation for sustainable growth.
Week 1: Document your core processes and workflows
Week 2: Automate repetitive tasks and set up systems
Week 3: Build your team structure and hiring plan
Week 4: Optimize operations and track key metrics
Scaling strategy, hiring plan, and long-term business roadmap.
Week 1: Analyze what's working and plan next 12 months
Week 2: Design your scaling strategy and expansion plan
Week 3: Build hiring roadmap and team structure
Week 4: Set up growth systems and celebrate wins
Choose your coaching tier based on how much support you need, your budget, and how fast you want to move.
Only 5 of 8 spots remaining this month